Ondemand Recovery Receives Two Awards for Exceptional Leadership in Cloud Backup and Recovery

OnDemand Recovery Recognised for Best Cloud Backup and Recovery Competitive Takeout and Best Vertical Enterprise Cloud Backup Demand Generation Campaign at 2015 Asigra Partner Summit in Toronto

OnDemand Recovery, Northampton – June 30, 2015 – OnDemand Recovery, today announced that it has won two prestigious awards Best Cloud Backup and Recovery Competitive Takeout and Best Vertical Enterprise Cloud Backup Demand Generation Campaign during the 2015 Asigra Partner Summit in Toronto. The award recognises OnDemand Recovery for outstanding performance in its technical, sales and marketing operations. OnDemand Recovery was recognised for its dedication and leadership in business and technology while accelerating the adoption of cloud-based data recovery solutions.

The 2015 Asigra Partner Summit Awards are an integral part of the Toronto event, which is dedicated to helping IT service providers succeed with cloud-based backup and disaster recovery solutions. The three day conference provides education on technology, marketing, emerging trends and sales enablement to support service provider service quality and growth in this emerging market. Summit attendees receive an advance look and training on new technologies as part of the interactive product experience in the Asigra Hands-On Lab and insight on impactful sales and market strategies.

OnDemand Recovery are an Asigra Hybrid Partner offering the full suite of cloud services including Cloud Backup and Recovery, Disaster Recovery as a Service and Cloud Archive all Powered by AsigraTM.

These services are available from a range of ISO accredited UK and International data centres, including Jersey and Guernsey and are resold through a national network of value-added resellers. In addition the company designs, builds and supports Asigra Cloud services for telecoms, data centre and systems integration companies as a complement to their own technical, sales and marketing resources.

OnDemand Recovery delivers services based on Asigra’s converged data protection platform. Asigra Cloud Backup™ software is the industry’s leading cloud-based data recovery software with over one million installments worldwide. The software is built for efficient operation and easily integrates with public, private, and hybrid cloud architectures. Asigra’s agentless architecture provides for simple deployment and hands-free management while delivering advanced features, including global de-duplication, automated mass deployment, autonomic healing, and validation restore capabilities. Asigra Cloud Backup is complemented by the company’s recently announced Converged Data Protection Appliance which addresses the complexity and cost concerns of data protection storage.

Domain expertise is critical in the deployment of successful cloud-based data recovery services and the guidance provided to customers by their trusted service provider ensures success in even the most widely distributed IT environments. OnDemand Recovery was identified as the winner in two of several different award categories in the area and noted for excellence in technical, sales and marketing achievements.

“Because of expanding workplace environments the proliferation of mobile and cloud-based IT, it is becoming increasingly difficult for organisations to find, protect, and ensure the recovery of important corporate data. OnDemand Recovery has demonstrated the technology and business skills that define a premier provider in this industry,” said David Farajun, CEO, Asigra. “OnDemand Recovery’s leadership momentum continues to drive them and the industry in a positive direction and we applaud their accomplishments. Their focus on customer-centered service delivery has positioned them well in data protection as end-user organisations seek guidance to improve the performance and reliability of solutions in this space.”

“It is an excellent time to participate in the delivery of cloud-based data protection as organisations are increasingly open to higher value and more reliable backup and DR solutions,” said Mark Saville, Managing Director, OnDemand Recovery. “Asigra has been a key partner in this respect, providing enterprise grade solutions to meet the broadest range of customer concerns. We welcome this recognition and extend our thanks to the entire OnDemand Recovery team, to our end user clients and value-added channel partners.”

About Asigra

Trusted since 1986, Asigra provides organizations around the world the ability to recover their data now from anywhere through a global network of partners who deliver cloud backup and recovery services as public, private and/or hybrid deployments. As the industry’s first enterprise-class agentless cloud-based recovery software to provide data backup and recovery of servers, virtual machines, endpoint devices, databases and applications, SaaS and IaaS based applications, Asigra lowers the total cost of ownership, reduces recovery time objectives, eliminates silos of backup data by providing a single consolidated repository, and provides 100% recovery assurance. Asigra’s revolutionary patent-pending Recovery License Model provides organizations with a cost effective data recovery business model unlike any other offered in the storage market. Asigra has been recognised as a Gartner Cool Vendor and has been included in the Gartner Magic Quadrant for Enterprise Backup and Recovery Software since 2010. In 2014, Asigra Cloud Backup was also named the Top Enterprise Backup Solution and Product of the Year by Storage Magazine. More information on Asigra can be found at www.asigra.com.

Backup Pricing Spinning Out of Control—Time for a Change

If you’re part of the IT industry—particularly if you influence backup and recovery decisions—you’ve no doubt noticed that although per GB pricing for these services has somewhat declined, the overall cost has nevertheless been steadily escalating.


A recent Enterprise Strategy Group (ESG) survey found that two out of three IT managers and technical buyers felt at least “some pressure” to reduce IT spend. This pressure to contain costs increases based on annual revenue. Additionally, enterprise respondents (measured by revenue) were even more likely to say that they felt “strong pressure” to cut backup and recovery costs. In terms of future cost expectations, the survey found that financial buyers expect to see a “substantial increase” in backup and recovery costs over the next five years.


A big part of the cost problem is related to current pricing models for backup software. In the past, backup pricing methodologies were almost exclusively either 1) agent-based, billing on the number of machines protected, or 2) capacity-based, billing on capacity of data to protect.


In these old pricing models, companies with fast data growth rates (where the growth of data exceeds the percentage of data recovered over time) are at a big disadvantage. For these customer types, the price of backup software and services quickly escalates out of proportion to their actual needs, and becomes out of sync with the derived value (i.e. recovery).


The industry needs a new metric for pricing—one that’s performance-based and in alignment with cloud computing pay-per-use models. The good news is, we have one.  As an Asigra Hybrid Partner we are pleased to introduce the Asigra Recovery License Model® (RLM).


Using the Recovery License Model ensures that our customer is billed based on the volume of data actually recovered on an annual basis, not on the number of machines or capacity of data protected. This fairer business model allows users to pay based on the real business value they are getting…data recovery. With the Recover License Model the backup license cost is fixed and the recovery license cost is variable but never exceeds more than 25 percent of the total data volume recovered in a year.


This model is a fairer way to help tech buyers contain out-of-control backup costs and provide them with more predictability. With the new model, backup and recovery costs are separated and aligned with a recovery metric instead. If your company recovers less data, you will pay less. At OnDemand Recovery we’re excited to be part of this industry-changing solution—we now offer the Asigra Recovery License Model to all of our customers. For more information, or to request a quote contact us directly at   sales@ondemandrecovery.com

Mark Saville, Managing Director, OnDemand Recovery